From culinary celebrations for a cause to baseball’s biggest week, July was packed with moments that brought brands to life and connected them with fans. Plus, we dropped a hint at what’s to come for Multiplier’s own brand identity.

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CLIENT WORK SPOTLIGHT

🍽️ North Texas Food Bank – Taste! 2025: More than 1,000 guests came together at The Star in Frisco for a night of gourmet tastings from 22 top restaurants, live entertainment, and signature cocktails like the “Cowboyrita.” Every bite and sip supported the fight against childhood hunger, raising nearly 2.5 million meals for kids across North Texas. Guests also experienced the NTFB Grocery activation—a powerful, hands-on look at the choices families face when food is scarce.

💧 Deer Park – MLB All-Star Game: As the official water of MLB and the 2025 All-Star Game, Deer Park delivered hometown flavor to Atlanta’s Capital One All-Star Village. The brand’s fan zone—inspired by an exclusive aluminum bottle designed by local artist George F. Baker III—served up snow cones in collectible mini helmets, interactive photo ops, and a rivalry vote for exclusive swag. Over four days, more than 22,000 fans joined the fun.

⚾ MLBPA – Players House at MLB All-Star Week: Back for year two at Live! at the Battery Atlanta, the MLBPA Players House welcomed players, families, and fans for an unforgettable All-Star Week. From live music and personalized giveaways to a bobblehead booth and prime views of Truist Park, every detail was designed to immerse guests in baseball’s biggest week.

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