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We’ve Multiplied!
Kern Egan & Lauren Allison
March 24, 2023
In this week’s Multiplier in a Minute, we welcome several new Multipliers and celebrate inspiring women leaders.
Read time: 1 minute 41 seconds.
LIGHTS, CAMERA, ACTION
We’re ready for our close-up: here to expand our entertainment capabilities is Stew Cornelius, who joins us as VP of Entertainment. Stew has worked with high-profile clients, athletes, and celebrities throughout his career, most recently as head of U.S. entertainment and athlete partners at Twitter. From Derek Jeter to Megan Thee Stallion, his fingerprints can be found on brand partnerships across the entertainment spectrum. Stew will also spearhead our DEIA initiatives and media platform development.
GAME-CHANGING CONTENT PRODUCTION
We’re welcoming Lance Callihan to the team full-time, who brings years of experience in content production, experiential, grassroots, digital, and social media marketing to add to Multiplier’s capabilities and services. Before joining Multiplier, Lance most recently led digital and influencer strategy for CAA’s Brand Consulting group.
CHAMPIONSHIP-LEVEL EVENTS TEAM
We’re further elevating our credentials by adding these Multipliers: Carla Rosenberg, Lora Faris, and Paige Scott are joining to launch our Events and Hospitality business. This group ran the charity and events practice for global sports marketing agency SPORTFIVE. Originally under the banner of MatchPoint Agency, this trio has a long track record of planning and executing some of the nation’s highest-profile events for world-class athletes, brands, and professional sports teams.
WE’RE GROWING OUR CREATIVE TEAM
We are seeking a driven, talented, and creative Art Director to join our team. They will be responsible for developing new ideas, bringing those ideas to life, and building the visual details and designs that communicate the brand message in a unique and culturally relevant way. They will work closely with our Creative Director, CMO, and account management teams to develop and execute a wide range of creative projects that can range from branding to social media to deck creation to experiential set design.
Look for a more detailed job description on LinkedIn soon. If you know of the perfect candidate with a minimum of 3-5 years of agency experience, have them send a link to their online portfolio to [email protected].
WOMEN’S HISTORY MONTH
We’re highlighting our inspiring women leaders to honor and celebrate Women’s History Month. We asked Kate Jelus, Strategic Brand Partnership Director at Align Technology, about the essential steps to eliminate gender disparities in the workplace and how allies from other communities can support women more effectively. See the full interview here, as well as interviews with Align’s Jessica Shannon, Texas Water Foundation’s Brianna Fuller, and more throughout the month.
TWEET OF THE WEEK
